What this page answers
When your team cannot follow every new enquiry, managed follow-up keeps the agreed sequence moving and returns the outcome to your CRM.
How to use it: start with the source, the desired next step and the approved contact window. Keep those three decisions visible to the people who own the customer conversation.
How to use it
Set the entry criteria for new enquiries, record the information already available, and define the stop point. Conversion24 can use WhatsApp, RCS, SMS or AI voice when the channel is approved for that lead and market.
Choose a full playbook with up to ten attempts over three to five days, or use a shorter single-channel route when that fits the enquiry.
Keep the handoff visible
Each contact attempt should return a clear status to the existing CRM: contacted, replied, booked, not interested or ready for a human handoff. Conversion24 supplements the CRM; it does not replace it.
Measure attendance and later sales separately from the first booked meeting. Those outcomes depend on your offer and sales process.
Combine the right channels
Use messaging for a clear written next step and AI voice for an agreed call attempt. The right mix depends on consent, timing, audience and the appointment you want the lead to take.
Evaluate channel costs separately from the From €3.50 engine price per processed lead so the route can be compared fairly.