Home/Facades lead follow-up

FACADES · AI AUTOMATION

More appointments from your facades leads.
Up to 10 follow-ups in 3–5 days.

Your facades leads cost money. While you work with customers, new enquiries still deserve prompt attention. Conversion24 follows up through WhatsApp / RCS and voice, powered by AI. Book the appointment directly, with up to two optional validation questions if useful for your business.

WhatsApp / RCS + voice. One follow-up playbook.

Up to 10 follow-up attempts in 3–5 days, focused on booking the appointment. RCS is another messaging option where supported.

From €3.50per lead followed up

AI engine included. Messaging and voice usage are billed separately. Minimum purchase: 100 playbooks per month. Applicable setup costs are separate. Prices exclude VAT.

Explore the follow-up playbooks →

Big-brand experience. Available for your business too.

Experience withXPENGRandstadKPNAllianzSonovaYour brand here? 😉

More from your leads. Less work for your team.

More appointments

Turn interested prospects into booked appointments.

Better conversion

Get more value from your existing lead budget.

Lower follow-up costs

Reduce repetitive follow-up tasks.

Less manual work

Spend less time chasing leads, calling and scheduling.

AI that carries out the follow-up

The purpose of the AI engine is to execute the selected contact sequence and work towards an appointment. A score, task or reminder does not by itself carry out the next attempt. Conversion24 adds that execution around eligible enquiries while your business keeps its expertise and commercial ownership.

Agree the appointment types, service area, contact windows and stop conditions used by the playbook. The AI engine works within that defined offer. Human operators are available as an optional add-on; they are not required to describe the core AI follow-up proposition.

WhatsApp / RCS + voice. The complete playbook.

This is our recommended approach: combine messaging with AI voice instead of relying on one channel. A lead can reply to a message; a call provides another way to reach someone who has not responded.

A full playbook supports up to 10 attempts in 3–5 days, within agreed contact windows. We focus on booking directly. Up to two validation questions are optional, depending on your preferences. Confirmations and reminders support the appointment. The sequence stops when the lead books or opts out.

You do not have to build or run the sequence. Conversion24 handles setup and execution, with agreed results returned through your CRM integration.

Playbook E, All In
Recommended. Maximum intensity from day one.
Up to 10 follow-ups
Day
1
💬 WhatsApp/RCS opening templateMSG #1
📞 AI voice call attempt 1VOICE #1
💬 WhatsApp/RCS follow-up same dayMSG #2
📞 AI voice call attempt 2 same dayVOICE #2
Day
2
📞 AI voice call attempt 3VOICE #3
💬 WhatsApp/RCS reminderMSG #3
📞 AI voice call attempt 4VOICE #4
Day
3
💬 WhatsApp/RCS reminder 2MSG #4
📞 AI voice call attempt 5VOICE #5
Day
4
💬 WhatsApp/RCS final pushMSG #5
Day
5
💬 Last chance messageMSG #6
When the appointment is booked
✅ Booking confirmation sentMSG
🔔 Appointment reminder sentMSG
The outreach sequence stops when the lead books or opts out. Further nurture is a separate agreed step.
6 messages · 5 AI voice calls · Day 1 double intensity
Example: Playbook E — All In. Explore the interactive playbooks →

Powered by AI.

The AI engine carries out your selected follow-up playbook. Human operators are available as an optional add-on.

Explore the playbooks

Ready for your facades leads, 24 hours a day.

New enquiries do not wait until your working day is over. The Conversion24 AI engine is available 24/7 to carry out the agreed follow-up. Messages and calls respect approved contact windows. Keep your facades enquiries moving while you are working on site or helping another customer.

The same follow-up task, a relevant appointment for each service.

Book an appointment directly, or choose up to two short validation questions if useful. These questions are optional; your specialist handles the substantive assessment. Possible questions and appointment goals within this industry:

  • Facade cleaning: Which facade material needs cleaning? Is the building residential or commercial? Appointment: a facade-cleaning assessment.
  • Facade cladding: Is this new cladding or replacement? What type of finish interests you? Appointment: a cladding design and measurement visit.
  • Facade renovation: Is the request mainly repair or a new appearance? What is the property's postcode? Appointment: a facade-renovation survey.
  • Rendering and plastering: Is this new render or repair of an existing finish? Is insulation also part of the project? Appointment: an exterior-render substrate survey.
  • Facade work: Is the priority repair, insulation or appearance? What is the project's postcode? Appointment: a coordinated facade-work survey.

You are working on site or helping another customer. Your facades leads should not be waiting.

A new facades enquiry can arrive during a customer meeting, project or busy service day. Manually checking every request and remembering each retry takes attention away from that work. An unanswered first attempt should have a planned next step.

You have invested in the lead, and competing providers may be pursuing the same opportunity. Prompt follow-up gives your business the chance to secure the appointment while that interest is fresh. Conversion24 continues the agreed sequence when the first attempt receives no response.

Why facades leads are a strong fit for Conversion24.

Exterior work starts with understanding the building surface and the desired finish. Cleaning, cladding and refurbishment require different assessments even when the same company provides them. The appointment should match the actual request.

Use the initial follow-up to arrange access and a suitable visit. The condition of the surface, material recommendation and method are decisions for your facade specialist. A booked assessment gives that specialist the opportunity to explain the work and prepare a quotation.

Every lead has an acquisition cost, whether that is advertising, a lead partner or the time spent generating interest. The commercial opportunity is to get more facades appointments from that existing investment. You do not need to rely only on buying or generating another batch of enquiries.

Your prospect may compare other providers before deciding. Follow up quickly, make the next step clear and keep going across the agreed channels when there is no reply. Use your actual facades lead cost, appointment rate and sales results to assess the value. We focus on the step we handle: follow-up towards a facade assessment.

Facades enquiries from every source. Results in your CRM.

Your website, campaigns, comparison platforms and lead partners can all bring people interested in facades. Agree which eligible requests enter the playbook and which outcomes return to your CRM. The original lead source stays useful when you assess the resulting appointments.

Review the route from enquiry to a facade assessment, attendance and eventual sale. Compare sources using your actual figures. Your team works from its existing system, with the agreed follow-up result available alongside the customer request.

Big-brand experience. Available for your facades leads too.

We work with XPENG, Randstad, KPN, Allianz and Sonova. Our approach draws on millions of leads handled across the operation. Bring that appointment-focused experience to your facades business without needing to be a national brand.

You are the specialist. Our objective is simple: more conversion from your leads. Conversion24 combines messaging and AI voice to work towards a facade assessment, while your team brings the advice and expertise that the customer needs.

Before you start

Can I use Conversion24 with fewer than 100 leads a month?

Yes. The minimum purchase is 100 playbooks per month; you do not need 100 new leads to use the service.

What does facades lead follow-up cost?

The EUR AI-engine price starts from €3.50 per lead followed up. Messaging and voice usage, applicable setup costs and VAT are separate. Review your expected usage when assessing the full cost.

What appointment should my facades playbook work towards?

For this topic, the example next step is a facade assessment. Agree the requested service and appointment type and the booking options with your business. Your professional remains responsible for the specialist consultation.

How should I measure the result?

Compare lead-to-appointment rate, cost per booked appointment and time spent on manual follow-up. Track attendance and subsequent sales in your CRM. Results depend on your starting operation; customer names and monthly processing volumes are not a conversion guarantee.

Services in Facades

View pricing · Explore our customer experience

Follow-up options for Facades

Lead follow-upWhatsAppRCSAI voiceAI

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