Lead follow-up. Three channels. One system.
Conversion24 is the lead follow-up system for companies that generate leads at scale. A growing library of proven playbooks across WhatsApp, RCS and AI voice, running up to 10 follow-ups per lead until it converts or tells us no. Custom playbooks on request.
Pick a playbook. We run the rest.
Three ways to reach a lead. Used in one sequence.
The playbook decides which channel fires when, and escalates on its own when a lead stays quiet.
Our Best of Class playbooks.
Day by day, green is a message and navy is an AI voice call. Full sequences run up to 10 follow-ups over 3-5 days. Short sequences run one template plus two follow-ups. What changes is where it starts, which channels it uses, and how hard it escalates when a lead goes quiet.
Message and voice same day. Maximum pressure from the first hour.
Every playbook has the option of human handover. Conversion24 can run the full flow autonomously, and any flow can hand over to your team, our team or an external call center. These seven are our best of class. We run many more, and build custom playbooks and routing on request, priced per case.
+100 additional playbooks in the library.
Same engine, different job. Beyond the best of class there are more than a hundred playbooks in the library, and we build new ones on request. These are the ones we run most.
If none of the playbooks fit, we build one. Your channels, your timing, your escalation rules, priced per case.
Plugs straight into what you already run.
API
REST and JSON. Push leads in the moment they land.
Webhooks
Every reply and booking straight back into your CRM.
MCP
Native AI integration. Your tools and ours, both ways.
Works with Salesforce, HubSpot, Pipedrive, Monday.com, Notion, Google Calendar, Google Sheets, Zapier, Make.com, n8n and more.
See a playbook run on you.
Your leads need a conversation. Give them a complete follow-up flow.
New enquiries go unanswered
Follow up across messaging and voice until the lead responds, converts or opts out. Explore the complete sequence.
Interested leads never book
Connect follow-up conversations to your calendar, with human handover, confirmations and reminders.
Your lead business needs more value
Add follow-up, upsell, cross-sell and appointment booking. Lead vendors can also white-label at scale.
One playbook connects the whole journey.
A conversation can start in messaging, continue by voice, move to a person and finish with a booking. Conversion24 coordinates those steps in one configured sequence, across WhatsApp, RCS and AI voice.
A sequence, not a single attempt
Your playbook sets the timing, channels, escalation and stopping rules. Full sequences include up to 10 follow-ups over 3–5 days.
Connected to your operation
Our team configures the playbook and connects your lead source, CRM and calendar. You review the agent identity, conversation style and handover before launch.
More than a calendar outcome
Follow up new leads, validate interest, reactivate contacts or run upsell and cross-sell flows. Appointment booking is one possible outcome.
Choose a playbook. We configure and connect it with you. Then go live.
Turn more of your existing leads into appointments.
Combine your CRM with Conversion24 follow-up automation. Explore the integration, channel and results you want returned to your CRM.